P&G CONSOLIDATES MEDIA ACCOUNT
HONG KONG -- Proctor & Gamble Company's business in China is considered the largest single media account
in Asia, excluding accounts in Japan. So their decision to consolidate their media business has had a tremendous impact on
Zenith. P&G's media business accounted for between 30 - 60% (depending on sources) of Zenith's Chinese billings.
P&G is moving its US$150 million media business in China to Quest.
Quest is a joint venture between Leo Burnett
Company's Starcom and MacManus Group's MediaVest. The Quest acquisition followed several Starcom
wins of P&G business over the last year in other regions of the world, including Chile, Korea, the UK and USA.
Reader's Comments
(Source: YOUR LINK HERE)
NEW RECYCLING LAW IN JAPAN EFFECTS IMPORTERS
TOKYO, Japan -- Japan's new recycling law requires that importers and manufacturers of appliances provide for
the collection and recycling of used products. This will have subsequent impact on costs of goods in Japan.
The law specifically says that at least 50% of the products (by weight), items such as refrigerators, air conditioners, washing
machines and televisions be recycled. This law goes into effect April 2001.
(Source: YOUR LINK HERE)
TAP WATER COMPETES FOR BOTTLED WATER CUSTOMERS IN FRANCE
PARIS, France -- Vivendi, a French conglomerate recently opened a US$165 million
French waterworks plant near Paris. This facility uses the same technology that bottled water and soft drinks
companies use. But instead, they produce tap-delivered water. Vivendi's effort to capture the bottled water
market is supported by SEDIF, the regional water authority.
Per capita consumtion of bottled water in France is about 125 liters/year. Key reasons for drinking bottled vs.
tap water include safety/health reasons and taste. Danone and Nestle are currently introducing new lines (i.e calcium-enriched
bottled water, among others) into France and throughout Europe this year.
Can France's US$2.5 billion bottled water market be captured by a tap-water competitor?
(Source: YOUR LINK HERE)
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LAST MINUTE TRAVEL BARGAINS -- Special Discounted
Fares
American Airlines' Net SAAver and Net SAAver International offers last minute travel
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From Los Angeles, CA (LAX) to:
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From San Juan, Puerto Rico (SJU) to:
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[Restrictions apply. Check with American Airlines or our
travel service group for details and
confirmation. Not responsible for typographical errors.]
International flight departures leave on Thursday or Friday, February 17 - 18, 2000 .
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